Hey Peaches! The best K-beauty sample sale of the year from Peach & Lily is BACK and got pictures, prices and tips to share! The sample sale is always amazing because you can find the same products that still being sold at Bergdorf Goodman and on Peach & Lily’s website for much, much less. Expiration dates are very generous – it averages about a year to two years left until expiry but always check because some sheet masks I picked up had 3 months left until expiration. Products are arranged per colored table, by price. It was one-day only and they only announced the sale five days ahead of time this year (but at least it was on a Friday). Click down below to see all the brands, new and old and my take on the sale.
Main Peach. Founder, Alicia Yoon was on-site to help answer questions.
Location
Address: The Flat, 23 W. 24th Street (b/t 5th & 6th Ave), NYC, 10010
Date: Fri, 8/24
Time: 8AM – 9PM (or while supplies last)
Overview
From my observations from last year’s sample sale, there seemed to be less variety of brands but more quantity of each. What’s different this year is that there were less of the Under $15 range. Skincare is still the star of the sale and in my opinion, I thought there were more luxury brands present (that are still being sold at Bergdorf Goodman) at very affordable prices in the $15 to $40 range. Disappointingly though, there weren’t many products in the $1 to $10 range this year. While in year’s past there used to be a plethora of color cosmetics from Club Clio, Peripera, Caolion and Moonshot, the only makeup this year was from JUNGSAEMMOOL and a lip gloss/lipstick dual from Twenty-Four Seven.
The Line at 8AM
I got there at 7:55AM and waited about an hour to get inside. They let 100 people through the doors first and from there it’s a 1 person out, 1 person in policy. It’s worth waiting in line if you’re after products listed in their highest price tier at $40. Coveted cult items sell out within the first hour. I heard the first person in line was there at 5AM. I was able to spend about 40 mins shopping, take pictures, and check out and still pick up a Starbucks to go to work at 10AM. Not bad for a Friday! There was no provided item list prior to the sale, only a mention of a few brand names from a low-key marketing email and Instagram announcement which made it hard to make a mental wish list.
Coveted Shangpree eye patches were there but sold out from the first 100 people in line. I didn’t see them when I got it but I saw pictures from Peach & Lily post that they were there.
Check-Out Experience
There were 3 cashiers available but the line was really painful inside too. I must have spent 20 minutes waiting in line to check-out (when y’all gotta get to work, this is VERY stressful). The line wrapped halfway around the room, blocking the tables to shop. I wished they made the check-out line wrap around in U shape so it didn’t obstruct people who were still browsing because “browsers” definitely cut others in line since there was no clear delineation.
Prices and Products
All tables were color-coated with their respective sticker dots. The signs in my opinion needed to be placed above the tables instead of under the table since crowds easily blocked the signage. However you can simply ask the staff for prices.
$15 Table – Yellow
My favorite table might have been the $15 table. Femmue is a brand I’ve been wanting to try for so long and my mitts can finally snap them up. I bought the Cleansing Balm first (and on my second visit, picked up the other two Femmue masks… strong-willed I am not). MAY COOP, famous for their Raw Sauce essence had three masks/creams below as well. Lagom, popular for their Sun Gel SPF 50 lotion, also made an appearance with a cream. Be the Skin, OG brand from the first sample sale, it here as well.
New to me was brand, JUNGSAEMMOOL, named after a celebrity make-up artist in Korea who makes skincare and makeup.
JUNGSAEMMOOL on the left. Be the Skin on the right.
I have the Olivarrier Essence, I like it a lot and it’s good for sensitive skin the staff said. My other favorite brand, The Lotus.
My type of paradise.
Left to right: Aromatica, Olivarrier, Dr. Dream and Shangpree.
All JUNGSAEMMOOL here. I tested the toner and I liked it a lot. Next to it is the Essential Cleansing Water Finisher (micellar cleaning water).
Left to Right: More Aromatica and Mizon.
$20 Table – Orange
Newcomers to the sale, Atoclassic and Ground Plan.
JUNGSAEMMOOL powder, Eco Your Skin, Aromatica.
My favorite, The Lotus (Oil Serum and Sleeping Pack).
Be the Skin serums, JUNGSAEMMOOL, Eco Your Skin, Dr. Dream.
$40 Table – Red
$40 table had the best values.
Eco Your Skin – True Essence Oil (at Bergdorf Goodman), orig. $174.00
Eco Your Skin – No. 15 Serum (at Bergdorf Goodman), orig. $140.00
Eco Your Skin – Meso Ampoule (at Bergdorf Goodman), orig. $130.00
Shangpree S-Energy Eye Serum, orig. $120
JUNGSAEMMOOL Limited Edition Essential Mool Cream Set, orig. $69
Kicho Teapot Brushes, orig. $65
What’s inside the JUNGSAEMMOOL set, full-size cream, travel size toner and cream.
Shangpree cult modeling masks, Set of 5. Orig. $98
Kicho quietly left the Peach & Lily site. Wished this brush set was cheaper though. Didn’t spot the sleeping pack!
$30 Table – Purple
Not much on this table. Just 3 items.
Rose by Dr. Dream – Powder Serum (set of 4), orig. $68
Femmue – Lumiere Vitamin C, orig. $88
Shangpree – Bitgoa Hue Essence Toner, orig. $57
$25 Table – Pink
Eco Your Skin 02 Melting Serum, Eco Your Skin Ascorbic Acid 10x, Atoclassic and more Eco Your Skin!
Only makeup here is JUNGSAEMMOOL.
$10 Table – Light Green
The layering essence from Lab L that Alicia raved about at her Masterclasses. Apparently in Korea, some women will use an entire bottle in one sitting lol.
Close-ups: Lab L layering essence. Eco Your Skin Booster Serums, Eco Your Skin Oil to Foam Cleanser and Ground Plan Secret Bubble Whipping Foam Cleanser.
I bought the JUNGSAEMMOOL tinted balm and red lip lacquer for $10 each.
Sparse $10 Mizon and Frudia left… and it was only 9:30AM.
When I came back at 6pm, there were some new Mizon stuff to the right.
$5 Table – Dark Green
Not much at all on the $5.
Mostly Ariul for $5
$2 and $1 Tables – Blue and Brown
Only other makeup was a lip gloss and lipstick dual from Twenty-four Seven for $2 (all the way on the left).
$1 sheet masks! These went FAST.
My Haul
I went back to the sale at 6pm just to check out the after-math but also to pick up some more stuff since I was able to do some more research on some new brands.
